Christmas Gift Guide 2019 – Give the Gift of Makeup Brush Joy!

We've put together a list of some of the recent-releases and most popular items from this year, to make your Christmas shopping easier.    1. Chikuhodo Z Series, Z-1 Powder Brush,...

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Chikuhodo Z-Series: Luxurious Japanese Makeup Brushes

Soft, elegant brushes perfect for those with sensitive skin, or simply seek a touch of luxury in their makeup kit.

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Koyudo Brushes Tested and Reviewed, by Jelaine Chua

Japanese beauty blog site, Datumou Recipe worked with a professional makeup artist, Jelaine Chua to test and review Koyudo brushes. Jelaine has been a professional makeup artist since 2013 and...

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Autumn/Winter Makeup Trends 2019 - Looks to Learn Now!

From arty eyelashes and extravagant eyebrows to post-facial natural glow, the natural beauty boom is making its comeback. From this base, you can choose your way... tune it up, tune...

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9 Ways to Wear Neon Eye Makeup

Natural shimmers and subtle looks are timeless, but one of the biggest makeup trends for 2019 without a doubt is neon eyes. Whether it’s a zip of eyeliner under your...

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Evolution of Japanese Fude: From Calligraphy to Makeup Brushes

Set amongst the mountains of Hiroshima Prefecture, the little city of Kumano is known to produce the best quality calligraphy and makeup brushes in the world. The town produces over 80%...

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How to Wash & Take Care of Your Makeup Brushes

Longevity is a testament to the craftsmanship of a product, and Japanese Kumanofude brushes are made to last. With a few tips on how to take care of the brushes you've invested in, you can...

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What makes Japanese Fude Brushes so special?

Discover the Fude difference. Flawless makeup is achievable every time with Japan’s Kumano makeup brushes. Smooth bases, highlights that pop, smouldering eyeshadows, striking contours - and applications that last.  Nestled...

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