fude beauty artists & creators

LAURA LOUKOLA

Photographer, Illustrator and Content Creator from Helsinki, Finland.

lauraloukola.net @lauraloukola

Fude Q&A

How did you discover Fude brushes?

I discovered Fude in 2013 or 2014. I was struggling with adult acne, so I read a lot of blogs about Japanese and Korean beauty. In 2013 I moved to Tokyo to study Visual Design, so I had better access to purchase a couple of brushes. My passion for Japanese brushes kept growing and in 2016 I was fortunate to travel to Kumano town in Hiroshima and see how the brushes are made.

What do you like about Fude brushes?

When I started as a broke Uni student, I admired the quality-price ratio: other brushes I had tried were expensive yet very scratchy. Now years later I admire the quality, how my brushes are still holding up! The hair softness and attention to detail in the making process are astonishing. I believe that using quality tools elevates the everyday mundane. Now, of course, my brushes also remind me of Japan!

Can you name your top 3-5 brushes, and why?

>> Koyudo BP-14:Soft and inexpensive everyday multitasking brush. Excellent for foundation, cream contour, cream blush, blending, adding liquid highlighter. I always have one at hand!
>> Kyureido Kiwami Cheek KK-002:Ultra-soft, beautiful, and airy cheek brush for softly diffusing color. It's as good as some luxury name brushes used to be.
>> Koyudo [F-03]Liquid fu-pa02 or any goat-hair fu-pa: Perfect workhorse brushes for quickly applying and blending liquid foundation. I have several shapes, and I reach for them all the time!
>> Koyomo Tsuki: I love goat hair and I love blush – this is one of the most beautiful, soft and unique blush brushes on the market. The craftsmanship is beyond amazing.All >> Tanseido brushes: excellent quality and value in general!

Do you have any advice for people starting out with Fude?

I believe you don't need to spend a ton of money to get amazing everyday brushes. I prefer to have fewer great hand-crafted brushes VS gazillion average conventional ones. Step away from online hype/luxury brand names and discover traditional Japanese Fude brands, such as Chikuhodo, Koyudo, Tanseido, etc. My second tip would be: don't get too overwhelmed when first starting out! It's ok! Think about which makeup items you use the most (foundation, blush, eyeshadow?) and invest in brushes accordingly.

How did you get into makeup?

I believe you don't need to spend a ton of money to get amazing everyday brushes. I prefer to have fewer great hand-crafted brushes VS gazillion average conventional ones. Step away from online hype/luxury brand names and discover traditional Japanese Fude brands, such as Chikuhodo, Koyudo, Tanseido, etc. My second tip would be: don't get too overwhelmed when first starting out! It's ok! Think about which makeup items you use the most (foundation, blush, eyeshadow?) and invest in brushes accordingly.

Do you have favorite makeup artists that you look up to?

I've always loved blogs, so following makeup pages and later YouTube accounts came naturally. I appreciate and respect many artists, but right now I'm loving the work of Marika D’Auteuil and Yuki Hayashi.