Shaquda
Shaquda OWN 714 Smoothing foundation Brush
The Own 714 Smoothing Foundation Brush is designed to follow the natural contours of the face with remarkable ease. Crafted from SHAQUDA's proprietary synthetic fibres, the brush pairs exceptional softness with controlled flexibility, creating a foundation brush that excels at both application and refinement. Its distinctive angled silhouette allows the brush to glide effortlessly across the complexion, adapting naturally to the curves and planes of the face.
The carefully curved profile distributes powder foundation in a smooth, even layer while maintaining a remarkably lightweight feel on the skin. The angled tip provides greater precision around facial contours, allowing colour and coverage to be blended seamlessly without visible edges. Beyond foundation, the versatile shape lends itself beautifully to blush, shading, and complexion-enhancing powders, making it a highly adaptable tool within a modern makeup routine.
Details
Product information
Shipping Times
Orders will ship within 5 business days, unless otherwise stated on the product page.
FREE Shipping Offer
Purchases of ¥40,000+ receive FREE worldwide shipping.
Shipping costs
• Asia from ¥1,600
• Aus, NZ and Oceania from ¥2,700
• USA, Canada and Mexico from ¥2,500
• Europe from ¥2,800
• Middle East from ¥3,300
• All other countries ¥3,500
Domestic shipping fees
Under ¥15,000: ¥1,080 (via Sagawa)
Over ¥15,000: FREE (via EMS)
Import Taxes & Duties
You may be subject to import taxes and duties on delivery – different countries have different minimum thresholds for fees, as well as different rates.
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Orders & Shipping
Returns & Exchanges
Japanese Fude makeup brushes are true treasures, and if looked after correctly, can last for many years. For instructions on washing and storage, we recommend following the instructions in the article below, which was developed in consultation with brush artisans.
About the Brand
Shaquda
SHAQUDA is a Japanese brush brand born from the centuries-old craftsmanship of Kumano, Hiroshima — Japan's most celebrated brush-making region for over 180 years. Blending the meticulous hand-finishing techniques of Edo-period master artisans with a clean, modern design aesthetic, SHAQUDA creates both makeup and skincare brushes that are as beautiful to look at as they are to use. Every brush is shaped using traditional koma tools, with each hair carefully selected and dressed by skilled craftspeople who take immense pride in their heritage. The result is a collection that feels luxurious in the hand, gentle on the skin, and effortlessly elegant on any vanity. SHAQUDA isn't just a brush — it's an invitation to turn your daily beauty ritual into an extraordinary moment.
Why Japanese Makeup Brushes?
Handmade by Artisans
From selecting the finest bristles and hand-bundling them into shape, assembling the brushes, and applying decorative elements.
Centuries of History
Japanese makeup brushes evolved from the traditional craft of calligraphy-brush making, which dates back hundreds of years.
Uncut Bristle Tips
Rather than being cut by machines into shape, Japanese Fude bundled in molds to take advantage of natural fine tips.
High-Quality materials
The finest natural bristles, innovative synthetic fibers, wooden handles, and traditional finishing techniques like lacquerware.
Makeup Performance
Uncut bristle tips are known to make a difference in product pick-up, softness on skin, and a smooth, even application.