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Hi Fude Fans!

We want to try something fun ^_^

Over the last 18 months in and out of lockdown, we know you've been honing your makeup skills with your Fude brushes and would love to share some of the looks you've been creating!

Starting this month, we'll be running a makeup challenge related to a Japanese seasonal color or cultural event. There will also be a prize each month (to a randomly selected winner).


How it works

  1. Create a look that incorporates the color or theme of the month – it can be eyes, lips, cheeks... whichever! 

  2. Post your photo on your Instagram account with the hashtag #fudebeautymakeupchallenge + Tag 2 friends + Note at least 1 Fude brush stocked by Fude Beauty that you used to create your look (you can browse our collection here)

  3. We'll share your images on our Instagram and website for the world to see your skills!

  4. Entries close June 30th 2021, and 1 entry will be selected at random on July 1st 2021 by the hashtag #fudebeautymakeupchallenge. Please note, the draw is run by #sweepstakes and the winner must meet all requirements on Step 2.


The challenge for June (6月, 'roku-gatsu')


A refreshing green color tinged with blue, reminiscent of strong young bamboo trunks. In English it might be described as 'Jade Green'. Wakatake-iro is used as a description of vividness in the sense that it is youthful and new, and is often used for houmongi and furisode wares. 

Some more color inspiration for #若竹色


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